There’s this conversation buzzing in fashion about finding that balance between what’s trending today and what lasts forever. At Clutch Made, it’s not about leaning entirely one way or the other.
My job as a designer is to create pieces that are right on-point now but still feel like they belong in anyone’s wardrobe five or ten years down the line. It’s that sweet spot where style and staying power meet, and I’m always looking for it.
When a new color or shape grabs my attention, it’s tempting to go all in. But I’ve learned that the best designs are ones that mix today’s spirit with a structure that stands the test of time.
I focus on core shapes and materials that feel classic but tweak them with touches that capture what’s fresh right now. It might be a unique clasp, a surprising texture, or a little pop of color that makes it feel current without losing its charm a season or two later.
There’s also a lot of consideration in how a piece feels when it’s carried. If a bag doesn’t fit into a busy life, it won’t last, no matter how good it looks.
So I’m always thinking about practicality, ease, and flow. Can it transition from morning coffee to a night out? Will someone still reach for it after the next “it” bag comes and goes?
That’s the test every design has to pass!
At Clutch Made, we’re designing with both heart and purpose, knowing that a great accessory doesn’t just turn heads, it becomes part of someone’s life.
It’s about pieces that are as effortless as they are enduring, blending the thrill of what’s new with the comfort of a classic that just gets better with time.
Schedule a call with us and make us part of your design game!
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